In a world of no fault divorce, easy does it and entitlement mentality it is a lot easier to just call it quits when the going gets tough.  Dr. Myles Munroe said where purpose is unknown abuse is inevitable.  It is easy to give up when a person has no real understanding of the purpose behind why they are doing something.  Not knowing WHY you would want to stay in the fight till the end is a sure way to set yourself up for failure.  Some people go through life quitting anytime they don’t get their way or they try to find the right circumstances where all of the stars will be aligned.  The real question is “Why do people give up so easily?”

What is your WHY?  One of my mentors said that he challenges people to quit on quitting.  A persons WHY shouldn’t be shallow but it should be something that they are emotionally and purposefully attached to.  Reaching or obtaining this WHY should be more important to you than any obstacle that you may encounter.

So how do you find your WHY?  When you look at your WHY and think about how life will be if you don’t reach it and you don’t well up in tears then you may need to dig deeper and find your “CRY WHY.” 


Your “CRY WHY” will give you the drive to keep moving forward when you feel like giving up.  Your “CRY WHY” is what wakes you up in the morning and causes you to show up early and stay late.  Your “CRY WHY” will cause you to be so infused with passion for your cause that you will go against insurmountable odds to keep moving towards your desired destination.  If you don’t have a “CRY WHY” then take some time today to ask yourself “What is my WHY?”  “Why would I stick around when the going gets tough?”  “How will people be affected if I choose to call it quits?”  “What difference is the work that I am doing making in the lives of others?

Your answer to these questions should get your closer to your “CRY WHY” and you will have a reason to have the fortitude to stay through to the finish line when things get tough.

Chris Davis

Executive Director Dream Center Tampa, FL



NEXT POST: A practical example of how Chris use the WHY principle to motivate Volunteers.